Evan Braaten is a creative force in digital storytelling, celebrated for crafting content that resonates. With 220k followers on Instagram and TikTok (@sweetlifeofevan), he has cultivated a loyal, highly engaged community by blending fashion and lifestyle. His impact in men’s fashion was cemented this past year with a reel that garnered over 11 million views.

As founder of The North Management, Evan brings deep industry connections and extensive experience working with leading global brands like Adobe, Microsoft, West Elm, and Amazon, alongside men’s fashion brands such as Taylor Stitch, Huckberry, and Bonobos. He has successfully executed over 175 brand campaigns, showcasing his expertise in building impactful collaborations. His unique ability to navigate both worlds allows him to help creators build impactful partnerships across product categories.

Evan’s deep understanding and knowledge of digital trends, positions him as a thought leader in the creator economy. At The North Management, he is dedicated to helping creators and brands connect, grow, and thrive by creating authentic content with meaningful impact.